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Online Reader Comments as Indicator for Perceived Public Opinion

Online-Leser-Kommentare als Indikator für wahrgenommene öffentliche Meinung

The emergence of online reader comments over the past years has made opinions of readers more visible to journalists and users of news websites. This article discusses whether online reader comments provide a representative picture of the opinion of news site users and how this affects the perceived public opinion. Findings of an online survey among the users of eight Swiss newspapers indicate tha…

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Contributors

  • Emmer, Martin
  • Strippel, Christian

Creator

  • Friemel, Thomas N.
  • Dötsch, Mareike

Subject

  • News media, journalism, publishing
  • Interactive, electronic Media
  • Impact Research, Recipient Research
  • perception
  • newspaper
  • opinion formation
  • public opinion
  • online media
  • commentary
  • reader (person)
  • …
  • Newspaper
  • Commentary

Type of item

  • Sammelwerksbeitrag